We help pharmaceutical firms achieve digital excellence to create successful customer experiences (CXQ®).
Time-pressured physicians can only do so much. Inundated with meeting requests, information, and other “updates” from pharma companies, physicians must make hard choices about which firms they will give their time to. As a result, any interaction that a pharma firm has with a busy physician becomes a crucial moment of truth; the company must take advantage of the opportunity to impress a customer with its latest data and services. But how do physicians choose which requests to accept, and how useful do they find these interactions? To gain insight into these questions, we surveyed more than 3000 HCPs across the United States and Europe to review their most recent interactions with pharmaceutical companies.
Check out this video to learn more.
Years of experience helping leaders transform digital excellence and customer experiences
Global Pharma firms digital operations and capabilities analysed to generate insights and best practices
Physician interactions analysed and benchmarked using our proprietary CXQ® methodology
We help pharmaceutical firms achieve digital excellence to create successful customer experiences.
As a specialist consulting firm, we use assessments, benchmarks, bespoke projects, complementary insights from carefully crafted research, and peer networking for executives in digital or related areas to address digital excellence transformation in the pharmaceutical industry.
Peer-facilitated Leadership Boards are great ways to address your specific questions in a confidential setting. Boards are only open to a select group of executives from centralized digital, multichannel marketing, and customer engagement teams at the world’s largest pharmaceutical firms.
Our experience ensures that your digital transformation efforts are on track for success. No matter whether you’re in the early stages of transformation and need to create a vision or a highly customized road map or are further along and need to fine-tune your programs or measurements, our consultants help you achieve digital leadership.
Digitally transforming businesses to deliver outstanding customer experiences is a complex process. Our dedicated, complimentary research program focuses on the drivers behind digital excellence for customer experience success and gives you unique insights into the opportunities and challenges of this transformation.
Check Latest Insights
I’ve worked with the DT team across digital initiatives of all sizes. I find them extremely knowledgeable and passionate about customer experience in the digital space. I think they’re one of the key thinkers in the pharmaceutical industry on this subject.
Global Head, Digital Transformation
Years of focus on and dedication to digital transformation in pharma gives us access to the opinions and insights of the industry’s most knowledgeable and experienced professionals regardless of background, seniority, or remit. We always share our findings with the community, and they drive our solutions and consulting engagements.
We’ve been digital transformation leaders in pharma ourselves, which means that we understand the practical effect our advice has on your day-to-day activities. Our experience and focus enables us to offer you simplicity; our solutions all make it easier for you to manage complexity. This gives you access to experts who understand your business and have tackled similar challenges.
Only trustworthy data that meets your needs can help you move forward. Our rigorous research process and proprietary consulting methodologies ensure that you have access to objective information from an independent source. The result: you can trust our forward-thinking insights and recommendations to help you make the right decisions.